{"id":6900,"date":"2022-12-09T19:16:19","date_gmt":"2022-12-09T17:16:19","guid":{"rendered":"https:\/\/abacus-consulting.net\/portfolio-item\/caixabank-research\/"},"modified":"2023-06-05T18:23:32","modified_gmt":"2023-06-05T16:23:32","slug":"caixabank-research","status":"publish","type":"portfolio","link":"https:\/\/abacus-consulting.net\/en\/portfolio-item\/caixabank-research\/","title":{"rendered":"Expansion: Retail sector"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbgi4ppx-d267de567654e427c36e58f6956a149a\">\n.avia-section.av-lbgi4ppx-d267de567654e427c36e58f6956a149a .av-parallax .av-parallax-inner{\nbackground-color:#ffffff;\nbackground-image:url(https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/retail-expansion-1-1-scaled.jpg);\nbackground-repeat:no-repeat;\nbackground-position:0% 0%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_1'  class='avia-section av-lbgi4ppx-d267de567654e427c36e58f6956a149a main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  av-parallax-section avia-bg-style-parallax av-minimum-height av-minimum-height-75 av-height-75  container_wrap fullsize'  data-section-bg-repeat='no-repeat' data-av_minimum_height_pc='75' data-av_min_height_opt='75'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6900'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-4pleiv-8c0898b68b2d4ebbb39a12ad20997078 av_two_third  avia-builder-el-1  el_before_av_one_third  avia-builder-el-first  first flex_column_div  '     ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbgi3fnq-7d9625cacde6d5999aa47389ce4b7b86\">\n#top .av_textblock_section.av-lbgi3fnq-7d9625cacde6d5999aa47389ce4b7b86 .avia_textblock{\ntext-align:left;\n}\n<\/style>\n<section  class='av_textblock_section av-lbgi3fnq-7d9625cacde6d5999aa47389ce4b7b86 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h1><strong>Expansion Plan:<\/strong> <strong>Retail Sales Potential<\/strong><\/h1>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-le4849su-1591bfc1ce4a7db25f72757423945eb9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>Expansion is a critical process for many organizations as they evaluate which markets to invest or divest in, where to open or close outlets, and which new or <b>additional locations to prioritiz<\/b>e.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-38itnr-186a24bbd18b36a5aa13e7c83153067c av_one_third  avia-builder-el-4  el_after_av_two_third  avia-builder-el-last  flex_column_div  '     ><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-2gn3ef-25167f85f18b3662e29e3fcecf2ced17 main_color avia-section-default avia-no-border-styling  avia-builder-el-5  el_after_av_section  el_before_av_one_fourth  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6900'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-29cyo7-ed3094930f9631f7f5f95125f48a1bcb av_one_full  avia-builder-el-6  el_before_av_one_fourth  avia-builder-el-first  first flex_column_div  '     ><section  class='av_textblock_section av-le5m1tx9-03c771dd3e316eb917eab2d8adf4c8bb '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>The challenge: A coherent expansion algorithm<\/strong><\/h2>\n<\/div><\/section><\/div><div  class='flex_column av-h37x3-ecdadce53cae3b8f460178c7837f0d9c av_one_fourth  avia-builder-el-8  el_after_av_one_full  el_before_av_three_fourth  first flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-lbgk4t0v-3cd097f5bc9bf6f286f2eff903057d1c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock portfolio-lateral'  itemprop=\"text\" ><h3>Retail trade<\/h3>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbgk6v02-956d49d43bcaca8a299e225ecfc0be7a\">\n#top .av_textblock_section.av-lbgk6v02-956d49d43bcaca8a299e225ecfc0be7a .avia_textblock{\nfont-size:12px;\ncolor:#8c8c8c;\n}\n\n@media only screen and (min-width: 990px){ \n#top .av_textblock_section.av-lbgk6v02-956d49d43bcaca8a299e225ecfc0be7a .avia_textblock{\nfont-size:12px;\n}\n}\n\n@media only screen and (min-width: 768px) and (max-width: 989px){ \n#top .av_textblock_section.av-lbgk6v02-956d49d43bcaca8a299e225ecfc0be7a .avia_textblock{\nfont-size:12px;\n}\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top .av_textblock_section.av-lbgk6v02-956d49d43bcaca8a299e225ecfc0be7a .avia_textblock{\nfont-size:12px;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top .av_textblock_section.av-lbgk6v02-956d49d43bcaca8a299e225ecfc0be7a .avia_textblock{\nfont-size:12px;\n}\n}\n<\/style>\n<section  class='av_textblock_section av-lbgk6v02-956d49d43bcaca8a299e225ecfc0be7a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock portfolio-lateral av_inherit_color'  itemprop=\"text\" ><p>EXPANSION | ANALYTICS | MAPS<\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lbgklovg-de5a3ce1c1050cb9ec3bd33defadc32a '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock portfolio-lateral'  itemprop=\"text\" ><p>We optimize expansion strategies with fully data-driven methodologies. One of our clients, an international food distribution company, was able to reduce the risks of its expansion investment plan by relying on solutions generated by foot traffic analysis, location intelligence, point of interest and competitor analysis.<\/p>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-9zio7-310982d961784b5f8ff39504859bd259 av_three_fourth  avia-builder-el-12  el_after_av_one_fourth  avia-builder-el-last  flex_column_div  column-top-margin'     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbgkvtcn-a3b6ad0c45e528299bcefc4d89751075\">\n#top .av_textblock_section.av-lbgkvtcn-a3b6ad0c45e528299bcefc4d89751075 .avia_textblock{\nfont-size:24px;\n}\n<\/style>\n<section  class='av_textblock_section av-lbgkvtcn-a3b6ad0c45e528299bcefc4d89751075 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock portfolio-entry'  itemprop=\"text\" ><p>The company, dedicated to the marketing and distribution of food products, needed to identify the most suitable areas for the opening and management of new points of sale in Spain.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-le49vt0m-dff198fe5a7bacfe70eb347774376807\">\n.avia-image-container.av-le49vt0m-dff198fe5a7bacfe70eb347774376807 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-le49vt0m-dff198fe5a7bacfe70eb347774376807 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-le49vt0m-dff198fe5a7bacfe70eb347774376807 av-styling- avia_animated_image av-animated-when-visible-95 bottom-to-top avia-align-center  avia-builder-el-14  el_after_av_textblock  el_before_av_hr '   itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" fetchpriority=\"high\" class='wp-image-7206 avia-img-lazy-loading-not-7206 avia_image ' src=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/expansion-report-2-2.png\" alt='' title='expansion-report-2'  height=\"976\" width=\"1299\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/expansion-report-2-2.png 1299w, https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/expansion-report-2-2-300x225.png 300w, https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/expansion-report-2-2-1030x774.png 1030w, https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/expansion-report-2-2-768x577.png 768w, https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/expansion-report-2-2-705x530.png 705w\" sizes=\"(max-width: 1299px) 100vw, 1299px\" \/><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-lbglh5hs-8541ec7919997ab022cc29142ba88f95\">\n#top .hr.hr-invisible.av-lbglh5hs-8541ec7919997ab022cc29142ba88f95{\nheight:16px;\n}\n<\/style>\n<div  class='hr av-lbglh5hs-8541ec7919997ab022cc29142ba88f95 hr-invisible  avia-builder-el-15  el_after_av_image  avia-builder-el-last '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='after_section_2'  class='main_color av_default_container_wrap container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6900'><div class='entry-content-wrapper clearfix'><div  class='flex_column av-7p1xhz-fcfe5f715f334e630db97c41dceb50d7 av_one_fourth  avia-builder-el-16  el_after_av_section  el_before_av_three_fourth  avia-builder-el-first  first flex_column_div  '     ><\/div><\/p>\n<div  class='flex_column av-5ch3av-5e740eecfa99dd98850974b46a036356 av_three_fourth  avia-builder-el-17  el_after_av_one_fourth  el_before_av_postcontent  avia-builder-el-last  flex_column_div  '     ><section  class='av_textblock_section av-le48k3d2-7047423e7d403404320b8a0d516c7f6c '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Methodology and source of data<\/strong><\/h2>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lbglfnib-a07e582d1f0c871a0d733550ddd8565d '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p><strong>Abacus Consulting<\/strong> developed a probability model that collects geographic, socio-demographic, preferences and interests of potential customers of the retailer&#8217;s stores, and mobility data, such as presence and traffic.<\/p>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-le48k9lc-ebf1b99de9bfde67917b906e6d0da2de '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>The methodology used for the development of this expansion solution consisted of the collection, debugging, standardization, validation and analysis of all information from secondary sources and third parties. An expansion solution was developed with the following characteristics:<\/p>\n<ul>\n<li>Packaged solution for asset management and expansion.<\/li>\n<li>Applicable to points of sale, market conquest, commercial strategy.<\/li>\n<li>Product\/service mix strategy, pricing, commercial route.<\/li>\n<li>Modelos predictivos y prescriptivos ya desarrollados e implementados en principales empresas.<\/li>\n<li>Advanced reporting.<\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div>\n[av_one_full first min_height='' vertical_alignment='av-align-top' space='' row_boxshadow='' row_boxshadow_width='10' row_boxshadow_color='' custom_margin='' margin='0px' av-desktop-margin='' av-medium-margin='' av-small-margin='' av-mini-margin='' mobile_breaking='' mobile_column_order='' border='' border_style='solid' border_color='' radius='' min_col_height='' padding='' av-desktop-padding='' av-medium-padding='' av-small-padding='' av-mini-padding='' svg_div_top='' svg_div_top_color='#333333' svg_div_top_width='100' svg_div_top_height='50' svg_div_top_max_height='none' svg_div_top_flip='' svg_div_top_invert='' svg_div_top_front='' svg_div_top_opacity='' svg_div_top_preview='' svg_div_bottom='' svg_div_bottom_color='#333333' svg_div_bottom_width='100' svg_div_bottom_height='50' svg_div_bottom_max_height='none' svg_div_bottom_flip='' svg_div_bottom_invert='' svg_div_bottom_front='' svg_div_bottom_opacity='' svg_div_bottom_preview='' column_boxshadow='' column_boxshadow_width='10' column_boxshadow_color='' background='bg_color' background_color='' background_gradient_direction='vertical' background_gradient_color1='#000000' background_gradient_color2='#ffffff' background_gradient_color3='' src='' background_position='top left' background_repeat='no-repeat' highlight='' highlight_size='' animation='' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' css_position='' css_position_location='' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location='' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location='' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location='' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location='' av-mini-css_position_z_index='' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' mobile_col_pos='0' id='' custom_class='' template_class='' aria_label='' av_uid='av-aybzm' sc_version='1.0']\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8ps6nd' sc_version='1.0' admin_preview_bg='']\n<h2><strong>Data extraction for descriptive analysis<\/strong><\/h2>\n[\/av_textblock]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8ptsdg' sc_version='1.0' admin_preview_bg='']\nSome data sources:\n[\/av_textblock]\n[\/av_one_full]\n\n[av_section min_height='' min_height_pc='25' min_height_px='500px' shadow='no-border-styling' bottom_border='no-border-styling' bottom_border_diagonal_color='#333333' bottom_border_diagonal_direction='' bottom_border_style='' padding='default' margin='' custom_margin='0px' av-desktop-custom_margin='' av-medium-custom_margin='' 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mask_overlay_rad_shape='circle' mask_overlay_rad_position='center center' mask_overlay_opacity1='0' mask_overlay_opacity2='1' mask_overlay_opacity3='' link='' target='' title_attr='' alt_attr='' img_scrset='' lazy_loading='disabled' id='' custom_class='' template_class='' av_element_hidden_in_editor='0' av_uid='av-le8peb84' sc_version='1.0' admin_preview_bg=''][\/av_image]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pelf6' sc_version='1.0' admin_preview_bg='']\n<h3><strong>Stores and POIS<\/strong><\/h3>\n[\/av_textblock]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pfjmr' sc_version='1.0' admin_preview_bg='']\nAbacus Consulting has variables such as location, surface area, opening date and other descriptive characteristics.\n[\/av_textblock]\n\n[\/av_one_fifth][av_one_fifth min_height='' vertical_alignment='av-align-top' space='' row_boxshadow='' row_boxshadow_width='10' row_boxshadow_color='' custom_margin='' margin='0px' av-desktop-margin='' av-medium-margin='' av-small-margin='' av-mini-margin='' mobile_breaking='' mobile_column_order='' border='' border_style='solid' border_color='' radius='' min_col_height='' padding='' av-desktop-padding='' av-medium-padding='' av-small-padding='' av-mini-padding='' svg_div_top='' svg_div_top_color='#333333' svg_div_top_width='100' svg_div_top_height='50' svg_div_top_max_height='none' svg_div_top_flip='' svg_div_top_invert='' svg_div_top_front='' svg_div_top_opacity='' svg_div_top_preview='' svg_div_bottom='' svg_div_bottom_color='#333333' svg_div_bottom_width='100' svg_div_bottom_height='50' svg_div_bottom_max_height='none' svg_div_bottom_flip='' svg_div_bottom_invert='' svg_div_bottom_front='' svg_div_bottom_opacity='' svg_div_bottom_preview='' column_boxshadow='' column_boxshadow_width='10' column_boxshadow_color='' background='bg_color' background_color='' background_gradient_direction='vertical' background_gradient_color1='#000000' background_gradient_color2='#ffffff' background_gradient_color3='' src='' background_position='top left' background_repeat='no-repeat' highlight='' highlight_size='' animation='' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' css_position='' css_position_location='' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location='' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location='' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location='' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location='' av-mini-css_position_z_index='' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' mobile_col_pos='0' id='' custom_class='' template_class='' aria_label='' av_uid='av-86oo1e' sc_version='1.0']\n\n[av_image src='https:\/\/abacus-consulting.net\/wp-content\/uploads\/2023\/02\/google-places-logo.png' attachment='8007' attachment_size='full' copyright='' caption='' image_size='' styling='' box_shadow='none' box_shadow_width='10' box_shadow_color='' align='center' font_size='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='bottom-to-top' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' hover='' blur_image='' grayscale_image='' fade_image='' appearance='' css_position='' css_position_location=',,,' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location=',,,' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location=',,,' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location=',,,' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location=',,,' av-mini-css_position_z_index='' transform_perspective='' transform_rotation=',,,' transform_scale=',,' transform_skew=',' transform_translate=',,' av-desktop-transform_perspective='' av-desktop-transform_rotation=',,,' av-desktop-transform_scale=',,' av-desktop-transform_skew=',' av-desktop-transform_translate=',,' av-medium-transform_perspective='' av-medium-transform_rotation=',,,' av-medium-transform_scale=',,' av-medium-transform_skew=',' av-medium-transform_translate=',,' av-small-transform_perspective='' av-small-transform_rotation=',,,' av-small-transform_scale=',,' av-small-transform_skew=',' av-small-transform_translate=',,' av-mini-transform_perspective='' av-mini-transform_rotation=',,,' av-mini-transform_scale=',,' av-mini-transform_skew=',' av-mini-transform_translate=',,' mask_overlay='' mask_overlay_shape='blob' mask_overlay_size='contain' mask_overlay_scale='100%' mask_overlay_position='center center' mask_overlay_repeat='no-repeat' mask_overlay_rotate='' mask_overlay_rad_shape='circle' mask_overlay_rad_position='center center' mask_overlay_opacity1='0' mask_overlay_opacity2='1' mask_overlay_opacity3='' link='' target='' title_attr='' alt_attr='' img_scrset='' lazy_loading='disabled' id='' custom_class='' template_class='' av_element_hidden_in_editor='0' av_uid='av-le8ph8qj' sc_version='1.0' admin_preview_bg=''][\/av_image]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pkt96' sc_version='1.0' admin_preview_bg='']\n<h3>Business detail<\/h3>\n[\/av_textblock]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pm22g' sc_version='1.0' admin_preview_bg='']\nThey will add an additional layer of information about each supermarket such as opening hours, rating, reviews...\n[\/av_textblock]\n\n[\/av_one_fifth][av_one_fifth min_height='' vertical_alignment='av-align-top' space='' row_boxshadow='' row_boxshadow_width='10' row_boxshadow_color='' custom_margin='' margin='0px' av-desktop-margin='' av-medium-margin='' av-small-margin='' av-mini-margin='' mobile_breaking='' mobile_column_order='' border='' border_style='solid' border_color='' radius='' min_col_height='' padding='' av-desktop-padding='' av-medium-padding='' av-small-padding='' av-mini-padding='' svg_div_top='' svg_div_top_color='#333333' svg_div_top_width='100' svg_div_top_height='50' svg_div_top_max_height='none' svg_div_top_flip='' svg_div_top_invert='' svg_div_top_front='' svg_div_top_opacity='' svg_div_top_preview='' svg_div_bottom='' svg_div_bottom_color='#333333' svg_div_bottom_width='100' svg_div_bottom_height='50' svg_div_bottom_max_height='none' svg_div_bottom_flip='' svg_div_bottom_invert='' svg_div_bottom_front='' svg_div_bottom_opacity='' svg_div_bottom_preview='' column_boxshadow='' column_boxshadow_width='10' column_boxshadow_color='' background='bg_color' background_color='' background_gradient_direction='vertical' background_gradient_color1='#000000' background_gradient_color2='#ffffff' background_gradient_color3='' src='' background_position='top left' background_repeat='no-repeat' highlight='' highlight_size='' animation='' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' css_position='' css_position_location='' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location='' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location='' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location='' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location='' av-mini-css_position_z_index='' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' mobile_col_pos='0' id='' custom_class='' template_class='' aria_label='' av_uid='av-5in0qa' sc_version='1.0']\n\n[av_image src='https:\/\/abacus-consulting.net\/wp-content\/uploads\/2023\/02\/sdk.png' attachment='8011' attachment_size='full' copyright='' caption='' image_size='' styling='' box_shadow='none' box_shadow_width='10' box_shadow_color='' align='center' font_size='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='bottom-to-top' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' hover='' blur_image='' grayscale_image='' fade_image='' appearance='' css_position='' css_position_location=',,,' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location=',,,' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location=',,,' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location=',,,' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location=',,,' av-mini-css_position_z_index='' transform_perspective='' transform_rotation=',,,' transform_scale=',,' transform_skew=',' transform_translate=',,' av-desktop-transform_perspective='' av-desktop-transform_rotation=',,,' av-desktop-transform_scale=',,' av-desktop-transform_skew=',' av-desktop-transform_translate=',,' av-medium-transform_perspective='' av-medium-transform_rotation=',,,' av-medium-transform_scale=',,' av-medium-transform_skew=',' av-medium-transform_translate=',,' av-small-transform_perspective='' av-small-transform_rotation=',,,' av-small-transform_scale=',,' av-small-transform_skew=',' av-small-transform_translate=',,' av-mini-transform_perspective='' av-mini-transform_rotation=',,,' av-mini-transform_scale=',,' av-mini-transform_skew=',' av-mini-transform_translate=',,' mask_overlay='' mask_overlay_shape='blob' mask_overlay_size='contain' mask_overlay_scale='100%' mask_overlay_position='center center' mask_overlay_repeat='no-repeat' mask_overlay_rotate='' mask_overlay_rad_shape='circle' mask_overlay_rad_position='center center' mask_overlay_opacity1='0' mask_overlay_opacity2='1' mask_overlay_opacity3='' link='' target='' title_attr='' alt_attr='' img_scrset='' lazy_loading='disabled' id='' custom_class='' template_class='' av_element_hidden_in_editor='0' av_uid='av-le8phgwz' sc_version='1.0' admin_preview_bg=''][\/av_image]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pmujh' sc_version='1.0' admin_preview_bg='']\n<h3><strong>Mobile SDK<\/strong><\/h3>\n[\/av_textblock]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8po4of' sc_version='1.0' admin_preview_bg='']\nDevices that have been inside each store to obtain the occupancy rate.\n[\/av_textblock]\n\n[\/av_one_fifth][av_one_fifth min_height='' vertical_alignment='av-align-top' space='' row_boxshadow='' row_boxshadow_width='10' row_boxshadow_color='' custom_margin='' margin='0px' av-desktop-margin='' av-medium-margin='' av-small-margin='' av-mini-margin='' mobile_breaking='' mobile_column_order='' border='' border_style='solid' border_color='' radius='' min_col_height='' padding='' av-desktop-padding='' av-medium-padding='' av-small-padding='' av-mini-padding='' svg_div_top='' svg_div_top_color='#333333' svg_div_top_width='100' svg_div_top_height='50' svg_div_top_max_height='none' svg_div_top_flip='' svg_div_top_invert='' svg_div_top_front='' svg_div_top_opacity='' svg_div_top_preview='' svg_div_bottom='' svg_div_bottom_color='#333333' svg_div_bottom_width='100' svg_div_bottom_height='50' svg_div_bottom_max_height='none' svg_div_bottom_flip='' svg_div_bottom_invert='' svg_div_bottom_front='' svg_div_bottom_opacity='' svg_div_bottom_preview='' column_boxshadow='' column_boxshadow_width='10' column_boxshadow_color='' background='bg_color' background_color='' background_gradient_direction='vertical' background_gradient_color1='#000000' background_gradient_color2='#ffffff' background_gradient_color3='' src='' background_position='top left' background_repeat='no-repeat' highlight='' highlight_size='' animation='' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' css_position='' css_position_location='' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location='' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location='' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location='' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location='' av-mini-css_position_z_index='' link='' linktarget='' link_hover='' title_attr='' alt_attr='' mobile_display='' mobile_col_pos='0' id='' custom_class='' template_class='' aria_label='' av_uid='av-43h102' sc_version='1.0']\n\n[av_image src='https:\/\/abacus-consulting.net\/wp-content\/uploads\/2023\/02\/mobile.png' attachment='8009' attachment_size='full' copyright='' caption='' image_size='' styling='' box_shadow='none' box_shadow_width='10' box_shadow_color='' align='center' font_size='' overlay_opacity='0.4' overlay_color='#000000' overlay_text_color='#ffffff' animation='bottom-to-top' animation_duration='' animation_custom_bg_color='' animation_z_index_curtain='100' parallax_parallax='' parallax_parallax_speed='' av-desktop-parallax_parallax='' av-desktop-parallax_parallax_speed='' av-medium-parallax_parallax='' av-medium-parallax_parallax_speed='' av-small-parallax_parallax='' av-small-parallax_parallax_speed='' av-mini-parallax_parallax='' av-mini-parallax_parallax_speed='' hover='' blur_image='' grayscale_image='' fade_image='' appearance='' css_position='' css_position_location=',,,' css_position_z_index='' av-desktop-css_position='' av-desktop-css_position_location=',,,' av-desktop-css_position_z_index='' av-medium-css_position='' av-medium-css_position_location=',,,' av-medium-css_position_z_index='' av-small-css_position='' av-small-css_position_location=',,,' av-small-css_position_z_index='' av-mini-css_position='' av-mini-css_position_location=',,,' av-mini-css_position_z_index='' transform_perspective='' transform_rotation=',,,' transform_scale=',,' transform_skew=',' transform_translate=',,' av-desktop-transform_perspective='' av-desktop-transform_rotation=',,,' av-desktop-transform_scale=',,' av-desktop-transform_skew=',' av-desktop-transform_translate=',,' av-medium-transform_perspective='' av-medium-transform_rotation=',,,' av-medium-transform_scale=',,' av-medium-transform_skew=',' av-medium-transform_translate=',,' av-small-transform_perspective='' av-small-transform_rotation=',,,' av-small-transform_scale=',,' av-small-transform_skew=',' av-small-transform_translate=',,' av-mini-transform_perspective='' av-mini-transform_rotation=',,,' av-mini-transform_scale=',,' av-mini-transform_skew=',' av-mini-transform_translate=',,' mask_overlay='' mask_overlay_shape='blob' mask_overlay_size='contain' mask_overlay_scale='100%' mask_overlay_position='center center' mask_overlay_repeat='no-repeat' mask_overlay_rotate='' mask_overlay_rad_shape='circle' mask_overlay_rad_position='center center' mask_overlay_opacity1='0' mask_overlay_opacity2='1' mask_overlay_opacity3='' link='' target='' title_attr='' alt_attr='' img_scrset='' lazy_loading='disabled' id='' custom_class='' template_class='' av_element_hidden_in_editor='0' av_uid='av-le8phr5b' sc_version='1.0' admin_preview_bg=''][\/av_image]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pn3u4' sc_version='1.0' admin_preview_bg='']\n<h3><strong>Mobile telephony<\/strong><\/h3>\n[\/av_textblock]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pocp6' sc_version='1.0' admin_preview_bg='']\nThe devices that have been inside each Mercadona, allowing to know the origin of the customers.\n[\/av_textblock]\n\n[\/av_one_fifth][av_one_fifth min_height='' vertical_alignment='av-align-top' space='' row_boxshadow='' row_boxshadow_width='10' row_boxshadow_color='' custom_margin='' margin='0px' av-desktop-margin='' av-medium-margin='' av-small-margin='' av-mini-margin='' mobile_breaking='' mobile_column_order='' border='' border_style='solid' border_color='' radius='' min_col_height='' padding='' av-desktop-padding='' av-medium-padding='' av-small-padding='' av-mini-padding='' svg_div_top='' svg_div_top_color='#333333' svg_div_top_width='100' svg_div_top_height='50' svg_div_top_max_height='none' svg_div_top_flip='' svg_div_top_invert='' svg_div_top_front='' svg_div_top_opacity='' svg_div_top_preview='' svg_div_bottom='' svg_div_bottom_color='#333333' svg_div_bottom_width='100' svg_div_bottom_height='50' svg_div_bottom_max_height='none' svg_div_bottom_flip='' svg_div_bottom_invert='' svg_div_bottom_front='' svg_div_bottom_opacity='' svg_div_bottom_preview='' 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av_element_hidden_in_editor='0' av_uid='av-le8phzhz' sc_version='1.0' admin_preview_bg=''][\/av_image]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pngmr' sc_version='1.0' admin_preview_bg='']\n<h3><strong>Geoindicators<\/strong><\/h3>\n[\/av_textblock]\n\n[av_textblock textblock_styling_align='' textblock_styling='' textblock_styling_gap='' textblock_styling_mobile='' size='' av-desktop-font-size='' av-medium-font-size='' av-small-font-size='' av-mini-font-size='' font_color='' color='' id='' custom_class='' template_class='' av_uid='av-le8pojva' sc_version='1.0' admin_preview_bg='']\nVariables to describe social and demographic <b>areas of influence<\/b> of each store.\n[\/av_textblock]\n\n[\/av_one_fifth]\n[\/av_section]\n\n[av_one_full 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src=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/computer-informe.jpg\" alt='' title='computer-informe'  height=\"825\" width=\"990\"  itemprop=\"thumbnailUrl\" srcset=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/computer-informe.jpg 990w, https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/computer-informe-300x250.jpg 300w, https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/computer-informe-768x640.jpg 768w, https:\/\/abacus-consulting.net\/wp-content\/uploads\/2022\/12\/computer-informe-705x588.jpg 705w\" sizes=\"(max-width: 990px) 100vw, 990px\" \/><\/div><\/div><\/div><\/div>\n<div  class='flex_column av-7gei2v-c9394bc92585b8a8090e35ed201f0223 av_one_fourth  avia-builder-el-25  el_after_av_three_fourth  el_before_av_three_fourth  first flex_column_div  column-top-margin'     ><\/div>\n<div  class='flex_column av-6323gn-905af1044625b3155be022b4ad4dff98 av_three_fourth  avia-builder-el-26  el_after_av_one_fourth  el_before_av_section  avia-builder-el-last  flex_column_div  column-top-margin'     ><section  class='av_textblock_section av-43vxt3-0bb2ac502476fb0519062011d59066e8 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>Turnover of existing stores and potential new outlets<\/strong><\/h2>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-2rweg7-f139a5493ecff79066f84ff963788e7e '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><p>The site selection evaluation model was enriched with turnover information from the company&#8217;s existing stores, which was used to compare areas with similar commercial characteristics to those of the new locations. The sales that could be achieved by comparing the new locations with their mirror stores were estimated with a model reliability of over 90%.<\/p>\n<\/div><\/section><\/p><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-h0vozb-5cc055d81422a506fc883c5a6bc02160 main_color avia-section-default avia-no-border-styling  avia-builder-el-29  el_after_av_three_fourth  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6900'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-gd1hx3-6a7744f8d5eb51bfe340312836a20d77 av_one_fourth  avia-builder-el-30  el_before_av_three_fourth  avia-builder-el-first  first flex_column_div  '     ><\/div><div  class='flex_column av-enlckn-7410bf86b7fa5ab7ade7874b14364b98 av_three_fourth  avia-builder-el-31  el_after_av_one_fourth  el_before_av_one_fourth  flex_column_div  '     ><section  class='av_textblock_section av-lbgqtof4-ff2fa2787b45fc50ae30f9ec587757ea '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2><strong>The keys to expansion strategy<\/strong><\/h2>\n<\/div><\/section><br \/>\n<section  class='av_textblock_section av-lbgrcoo5-136021b192ab26c79a8c6c813df3a994 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><ul>\n<li>What are the characteristics of people who visit similar outlets?<\/li>\n<li>What were the mobility patterns of consumers moving through the potential expansion areas?<\/li>\n<li>How can I reduce the opening time of my new points of sale?<\/li>\n<li>Where can I find areas with high growth potential for my company?<\/li>\n<li>Where to find the best locations within a specific area?<\/li>\n<li>How can I convince my partners and franchisees of the potential of a location?<\/li>\n<li>How can I avoid sales cannibalization among my existing outlets?<\/li>\n<li>How to guarantee the profitability of the investment in new openings?<\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div><div  class='flex_column av-c14pqf-a5da8a78635d95a736f8c09b8e654134 av_one_fourth  avia-builder-el-34  el_after_av_three_fourth  avia-builder-el-last  first flex_column_div  column-top-margin'     ><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_4'  class='avia-section av-2vplm-e7b85a5bf68aee2d52ac187c8932485a alternate_color avia-section-default avia-shadow  avia-builder-el-35  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-6900'><div class='entry-content-wrapper clearfix'>\n<section  class='av_textblock_section av-7sa6-4f44d7b02002d0bd8613b319f1f68cc9 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock'  itemprop=\"text\" ><h2 style=\"text-align: center;\"><strong>Recent solutions<\/strong><\/h2>\n<\/div><\/section>\n<div  class='hr av-1jlci-cf7b47140b9735d1bb16d3a5e8504c18 hr-short  avia-builder-el-37  el_after_av_textblock  el_before_av_portfolio  avia-builder-el-last  hr-center'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div  id=\"av-sc-portfolio-1\"  class=' grid-sort-container isotope   no_margin-container with-excerpt-container grid-total-even grid-col-4 grid-links-' data-portfolio-id='1'><div data-ajax-id='8887' class=' grid-entry flex_column isotope-item all_sort no_margin post-entry post-entry-8887 grid-entry-overview grid-loop-1 grid-parity-odd  geomarketing-en_sort analysis-en_sort visualization-and-maps_sort  av_one_fourth first default_av_fullwidth '><article class='main_color inner-entry'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href=\"https:\/\/abacus-consulting.net\/en\/portfolio-item\/advanced-reports-data-update\/\" title='Advanced reports: Data update'  data-rel='grid-1' class='grid-image avia-hover-fx'> <img decoding=\"async\" fetchpriority=\"high\" width=\"260\" height=\"185\" src=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2023\/06\/advanced-reporting-260x185.png\" class=\"wp-image-8828 avia-img-lazy-loading-not-8828 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class='grid-content'><div class='avia-arrow'><\/div><header class=\"entry-content-header\" aria-label=\"Portfolio: Advanced reports: Data update\"><h3 class='grid-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/abacus-consulting.net\/en\/portfolio-item\/advanced-reports-data-update\/' title='Advanced reports: Data update'>Advanced reports: Data update<\/a><\/h3><\/header><div class='grid-entry-excerpt entry-content'  itemprop=\"text\" >Abacus Consulting's geographic intelligence solutions: Geomarketing and development of adhoc work in offline and online formats.\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div><div data-ajax-id='8151' class=' grid-entry flex_column isotope-item all_sort no_margin post-entry post-entry-8151 grid-entry-overview grid-loop-2 grid-parity-even  expansion-tools_sort geomarketing-en_sort analysis-en_sort  av_one_fourth  default_av_fullwidth '><article class='main_color inner-entry'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href=\"https:\/\/abacus-consulting.net\/en\/portfolio-item\/geomarketing-customer-typologies\/\" title='Geomarketing: Customer typologies'  data-rel='grid-1' class='grid-image avia-hover-fx'> <img decoding=\"async\" fetchpriority=\"high\" width=\"260\" height=\"185\" src=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2023\/02\/tipologia-clientes-260x185.png\" class=\"wp-image-7917 avia-img-lazy-loading-not-7917 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class='grid-content'><div class='avia-arrow'><\/div><header class=\"entry-content-header\" aria-label=\"Portfolio: Geomarketing: Customer typologies\"><h3 class='grid-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/abacus-consulting.net\/en\/portfolio-item\/geomarketing-customer-typologies\/' title='Geomarketing: Customer typologies'>Geomarketing: Customer typologies<\/a><\/h3><\/header><div class='grid-entry-excerpt entry-content'  itemprop=\"text\" >Abacus Consulting's geographic intelligence solutions: Geomarketing and development of adhoc work in offline and online formats.\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div><div data-ajax-id='7772' class=' grid-entry flex_column isotope-item all_sort no_margin post-entry post-entry-7772 grid-entry-overview grid-loop-3 grid-parity-odd  expansion-tools_sort visualization-and-maps_sort  av_one_fourth  default_av_fullwidth '><article class='main_color inner-entry'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href=\"https:\/\/abacus-consulting.net\/en\/portfolio-item\/business-intelligence-dashboards\/\" title='Business Intelligence: Dashboards'  data-rel='grid-1' class='grid-image avia-hover-fx'> <img decoding=\"async\" fetchpriority=\"high\" width=\"260\" height=\"185\" src=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2023\/02\/data-viz-cover-260x185.jpg\" class=\"wp-image-7723 avia-img-lazy-loading-not-7723 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"\" \/><\/a><div class='grid-content'><div class='avia-arrow'><\/div><header class=\"entry-content-header\" aria-label=\"Portfolio: Business Intelligence: Dashboards\"><h3 class='grid-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/abacus-consulting.net\/en\/portfolio-item\/business-intelligence-dashboards\/' title='Business Intelligence: Dashboards'>Business Intelligence: Dashboards<\/a><\/h3><\/header><div class='grid-entry-excerpt entry-content'  itemprop=\"text\" >The visualization of company data has become one of the most important points to improve the confidence of employees and customers. A culture of data and data governance improves the company's internal and external relations.<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div><div data-ajax-id='7554' class=' grid-entry flex_column isotope-item all_sort no_margin post-entry post-entry-7554 grid-entry-overview grid-loop-4 grid-parity-even  post-entry-last  geomarketing-en_sort analysis-en_sort  av_one_fourth  default_av_fullwidth '><article class='main_color inner-entry'  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><a href=\"https:\/\/abacus-consulting.net\/en\/portfolio-item\/geomarketing-geolocation-apis\/\" title='Geomarketing: Geolocation APIs'  data-rel='grid-1' class='grid-image avia-hover-fx'> <img decoding=\"async\" fetchpriority=\"high\" width=\"260\" height=\"185\" src=\"https:\/\/abacus-consulting.net\/wp-content\/uploads\/2023\/02\/geomarketing-cover-260x185.jpg\" class=\"wp-image-7516 avia-img-lazy-loading-not-7516 attachment-portfolio_small size-portfolio_small wp-post-image\" alt=\"geomarketing\" \/><\/a><div class='grid-content'><div class='avia-arrow'><\/div><header class=\"entry-content-header\" aria-label=\"Portfolio: Geomarketing: Geolocation APIs\"><h3 class='grid-entry-title entry-title '  itemprop=\"headline\" ><a href='https:\/\/abacus-consulting.net\/en\/portfolio-item\/geomarketing-geolocation-apis\/' title='Geomarketing: Geolocation APIs'>Geomarketing: Geolocation APIs<\/a><\/h3><\/header><div class='grid-entry-excerpt entry-content'  itemprop=\"text\" >Abacus Consulting's geographic intelligence solutions: Geomarketing and development of adhoc work in offline and online formats.\n<\/div><\/div><footer class=\"entry-footer\"><\/footer><\/article><\/div><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>Through the use of Big Data and machine learning techniques, the site selection model generated made it possible to identify the most suitable areas for the opening of new stores.<\/p>\n","protected":false},"author":1,"featured_media":7167,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"tags":[335,323,100,337,333,336,325,302,334,327,103],"portfolio_entries":[319,318,316,320],"class_list":["post-6900","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","tag-2023-en","tag-apps-en","tag-big-data-en","tag-distribution","tag-expansion-en","tag-feeding","tag-indexes","tag-retail-en","tag-retailer","tag-spain","tag-statistics-en","portfolio_entries-expansion-tools","portfolio_entries-geomarketing-en","portfolio_entries-analysis-en","portfolio_entries-visualization-and-maps"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - 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