APPcelerate: The new tool for campaign activation

Today was presented at The Valley business school (Madrid) the new tool for audience tracking, action measurement and campaign activation APPcelerate. The launch of APPcelarate was developed within the framework of the “Bye Bye Cookies, Welcome Geoaudiences” conference, which consisted of a welcome breakfast, a presentation of the tool and a round table moderated by Macarena Estévez.