Álvaro de Gracia, CEO of Abacus Consulting and CEO of Appcelerate, is the protagonist of the program ‘Data is on the air’.
Exclusive article by Macarena Estévez on the new concept of geo-audience that has landed in the programmatic advertising ecosystem.
Laureano Turienzo is the new board member of APPcelerate, we share with you the post he launched when he joined the team.
The CEO of APPcelerate has been interviewed in the newspaper PublicidAD. Here is the full interview.
The Association of Communication Companies recognizes the work of Abacus Consulting.
The website is a pioneer bet in our country to monopolize the evolution of the economy.
Abacus Consulting helps the entire sector to carry out studies and simulations of new openings.
With the end of third-party cookies fast approaching, new ways to ‘seek out’ the consumer are emerging. The APPcelerate technology platform proposes a sophisticated model based on geo-data and mobile signals available to media agencies and advertisers.
Press release from Abacus Consulting on the presentation of APPcelerete at The Valley in Madrid.
